The new Buick Riviera concept is the fourth global show car jointly developed by GM’s Shanghai GM and Pan Asia Technical Automotive Center (PATAC) joint ventures in Shanghai.
The concept evolves the original Riviera Concept unveiled at the Shanghai Auto Show in 2007. The exterior design has classic coupe-like proportions and stance, with the precisely-shaped fenders that frame the front and rear end forming distinctive side air openings.
The single, large gull-wing doors allow for easy access in the futuristic cabin, which blends classic premium materials such as leather and wood with more high-tech trims in aluminum and blue LED ambient lights.
The car is equipped with a plug-in hybrid electric vehicle propulsion, four-wheel steering, an electromagnetic-controlled suspension and an air spring package.
The new Riviera’s designers took inspiration from the Chinese saying: “The greatest good is like water.” The vehicle’s sweeping design, which goes from thick to thin, has the vibrant nature of a moving river embodied in its athletic shape, elegant ambience and deeply sculpted lines.
“Riviera is a design study of the future expression of Buick design with its elegant athletic shape, sculptural beauty, and precision execution,” said Ed Welburn, GM vice president of global design. “It is a great opportunity to share Buick’s future design language and technology strategy.”
The concept’s silhouette with Buick’s recognizable “sweep spear” has a three-dimensional effect that resembles waves in the ocean coming to a standstill for a split second. Buick’s unique gull-wing doors exude a dynamic yet elegant ambience. The new Riviera has an ice celadon finish inspired by jade.